The retailer already has loads of discounts on high-tech gadgets, audio gear, and TVs, just in time for the holidays

We're going to help you by highlighting some of the early deals we've spotted while searching through Amazon's digital shelves below.

After spending several weeks in the shadows while the other big retailers duked it out for the early Black Friday announcement spotlight, Amazon finally announced dates for its end-of-November schedule on Nov. 13: Amazon's Black Friday event will start on Thursday, Nov. 21, and run through (Cyber) Monday, Dec. 2, with new deals dropping every day.