Alabama's script "A" is one of the most recognizable logos in college sports and much of that has to do with Nick Saban's illustrious tenure in Tuscaloosa. The Crimson Tide's brand commands respect.

Nick Saban nailed his performance in hit Vrbo commercial. Only one scene made him uneasy. It wasn't "Daddy time in the tub." ...

Season over, hearts broken, the Alabama Crimson ... come with the script A” will help him in business today and in life after football. But for Milroe, building his personal brand will take ...

Sharon Leite is flipping the script on brand transformation ... expected by many during transformations (remember Chainsaw Al? And Elon Musk?), Leite’s approach is different.

Thorne and top tailbacks Jarquez Hunter and Damari Alston, who combined for 261 rushing yards in Coach Hugh Freeze's run-pass ...

At least eight people have been killed and more than 2,700 people have been injured in Lebanon by exploding pagers. Experts ...

Red Bay, Alabama-based Russell Cummings and his four ... Cummings said he just "got lucky" in obtaining the brand-new, limited-edition truck. His salesman from Fitzgerald Peterbilt called him ...

2006), the sum of cognitive behaviors that are driven by fondness for a brand (Bergkvist and Bech-Larsen, 2010), and a set of “cognitions, emotions, and behaviors, which consumers organize in a mental ...

The Tigers, with quarterback Payton Thorne at the controls, racked up 354 rushing yards, 517 total yards, 6.8 yards per play and 32 first downs to wallop Arkansas 48-10 at Reynolds Razorback Stadium.

The Alabama Crimson Tide head to Camp Randall for a meeting with the Wisconsin Badgers on FOX’s Big Noon Kickoff. It’s ...

Also, don't laugh too hard at Florida State's misfortunes, because your favorite team might be the next victim of the ...

During the long wait for the two to appear, members of the audience stood up and started dancing along to the recorded music ...