So it seemed like the most obvious decision in the world that Fujifilm – which is not only one of the OG film camera makers, ...

While today it's Hasselblad and Fujifilm that are known for making the best medium format cameras, ten years ago the Pentax ...

Back in 2016, Fujifilm unveiled their new GFX medium-format mirrorless camera system and announced its first family member, the GFX 50S. This medium-format camera featured a 51.4-megapixel Bayer ...

Click for original image. Last year, Fujifilm announced the GFX system, their new medium format mirrorless statement. The first camera in the system is the Fujifilm GFX 50S and we have had a lot ...

Do you agree with our picks for the trailblazing snappers that changed the game? We thinks these are the most iconic digital ...

Fujifilm are well-known for their traditional approach to design, with the vast majority of their APS-C and medium format models resembling classic cameras from the past. Aperture rings adorn most ...

The XCD 3,4/75P delivers a 59mm equivalent field of view on Hasselblad's medium format digital cameras.

The lightest model in the current X Series line-up, the FUJIFILM X-M5 is a new camera designed for content creators on ... movie mode” allows users to create vertical videos, a popular format on ...

The Fujifilm X-M5 sits alongside the photo-centric X-T30 II as a video-focused model for aspiring creators who want a dinky, cool and extremely capable vlogging camera. The two cameras share many ...

Even as it keeps working to catch up with demand for the massively popular X100VI, Fujifilm has been on a steady cadence of releasing new cameras. The X-T50 was announced in May, and it was the ...

Fujifilm has announced the global launch ... reaching a maximum focal length of 1000mm (equivalent to 1524mm in 35mm format) when combined with the Fujinon Teleconverter XF2.0X TC WR. Built-in camera ...

KIPON has announced its new high-end Tilt-Shift adapter brand OCUST which was designed to meet the needs of professional ...