Generic, store-brand groceries are nothing new ... Joe's and Aldi keep their costs low because they deal primarily in their own brands. Wegmans is an interesting example since it has a lot ...

Although traditionally a breakfast food, they are now sold as ­desserts ... than most of the other own-brands. You can eat at room temperature or warm them up. Darker in colour, they looked ...

The supermarkets like Tesco's have spotted that we're buying more products sold under the supermarket's own name, and fewer made by outside brands. And they are planning to capitalise on our ...

As consumers tighten their purse strings, supermarkets 'own' brand products are gaining even more traction. And there’s no surprise why. Amy Marnie news.com.au goes behind the scenes at ...