Nutella maker Ferrero plans to buy WK Kellogg for $3 billion
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The transaction marks the end of Battle Creek's run as a quintessential company town in Michigan, where the name "Kellogg" graces almost everything.
WK Kellogg, the maker of iconic American cereals, will be folded into the owner of Nutella and Tic Tacs in a $3.1 billion deal. What’s “Froot Loops” in Italian?
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The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get traction.
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MLive - GrandRapids/Muskegon/Kalamazoo on MSNKellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’Officials are welcoming an Italian sweets company to town as it finalizes a mega deal to buy an iconic Michigan company that helped redefine breakfast. Ferrero Group — the makers of Ferrero Rocher, Nutella and a slew of other tasty treats — is set to buy Battle Creek-based WK Kellogg Co,
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