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Poorly placed, low-quality, repetitive ads are more the scourge of streaming than they ever were of broadcast prime-time, ...
Tech giants are taking over the rapidly growing connected TV ad market and analysts say Amazon Prime Video has the upper hand ...
Meta Platforms forecast third-quarter revenue well above analysts' estimates on Wednesday, as artificial intelligence once ...
Google’s AI Max ads feature longer headlines and pull content from blog posts (not just landing pages). And they're driving ...
META boosts teen safety across its apps to build trust, raise engagement, and fuel growth in ad-driven revenues.
Meta ads help small businesses turn social media engagement into leads and sales by targeting specific audiences with ...
One week after a scandal at a Coldplay concert triggered the resignations of its CEO and Chief People Officer, data startup Astronomer is attempting to shift the narrative — with help from Gwyneth ...
LinkedIn is the right one for B2B marketers hungry for more engaging formats and better data visibility looking to divert ...
LinkedIn Creative Labs’ analysis of over 13,000 video ads and 550,000 video frames has identified the key creative elements ...
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MarTech on MSNLinkedIn wants to be the TikTok of business — will it work?With video surging and organic reach falling, LinkedIn is shifting toward a TikTok-style model. Can it still serve business users? The post LinkedIn wants to be the TikTok of business — will it work?
Innovid, the independent software platform for the creation, delivery, measurement, and optimisation of advertising, now ...
Twitch, the Amazon-owned livestreaming service, is testing vertical video streams with a select group of creators as part of ...
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