Elon Musk is taking Apple to task over its lack of promotion of not only X but the Grok app, as well. Musk wondered aloud on social media why the App Store does not have X or the Grok app, which is an artificial intelligence chatbot created by xAI,

Accusations of interference by Elon Musk against Apple are considered ironic, as Musk himself once faced similar accusations regarding changes made to X.