Today, VideoAmp, a leading advertising technology company, announced a multi-year agreement with Warner Bros. Discovery, Inc.

The measurement firm will assist the media giant across linear, digital and cross-platform campaigns to support planning, ...

The companies also reported that VideoAmp’s patented data clean-room technology has been shown to improve the precision of ...

The media giant will continue to leverage the firm's solutions across linear, streaming, digital and cross-platform campaigns ...

Advertising technology company VideoAmp has agreed a multi-year deal with Warner Bros Discovery to expand their partnership.

In the US, media group Warner Bros Discovery (WBD) has signed a deal with measurement firm VideoAmp, expanding their existing ...

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As a result of the integration, LG’s premium smart-TV inventory—some 45 million connected devices across the U.S.—is now fully addressable via the Viant DSP, the companies reported. This will allow ...