News

Warner Bros. Discovery Ready to Offer Batman, Harry Potter, ‘Friends’ as Figures for Ads
A new effort from Warner Bros. Discovery will offer advertisers the chance to use popular figures like Batman and Harry ...
‘Renovating the Bachelor Mansion’ and ‘Dancing With the Sharks’ Lead Warners Bros. Discovery’s Unscripted Slate
An HGTV show centered on renovating the iconic "Bachelor" mansion and a Shark Week special "Dancing With the Sharks" are ...
Warner Bros. Discovery Launches WBD Storyverse, Aiming To Engage Fans With “Original IP Through A Branded Lens”
Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, ...
Octavia Spencer, Jennifer Love Hewitt & Tom Bergeron To Host WBD Cable Net Titles
Warner Bros. Discovery has unveiled a new slate of cable originals hosted by the likes of Octavia Spencer, Jennifer Love ...
Warner Bros. Discovery Wants to Connect Advertisers With Its Biggest Franchises
The company unveiled what it is calling its 'Storyverse' initiative at its upfront Wednesday, opening up opportunities around ...
Warner Bros. Discovery's Strategy for Upfronts and Beyond: Stay Flexible for Buyers, Ad Chiefs Say
Warner Bros. Discovery's new co-ad sales presidents Ryan Gould and Robert Voltaggio said they're feeling "optimistic and ...
Warner Bros. Discovery shares climb as CNN parent weighs splitting off cable assets: report
The company missed first-quarter revenue estimates and posted a larger-than-expected loss due to a sluggish box office ...
Former Warner Bros. Discovery Exec Cristina D. Sarnoff Launches TV Banner (Exclusive)
Sarnoff Media Company, with an eye to multicultural storytelling, will kick off with ‘Couples Retreat’ star Carlos Ponce ...