A notice on AMC’s website now warns customers that “movies start 25-30 minutes after showtime.” The move sparked backlash ...

AMC Theatres will trim its preshow length after an ad expansion left studios fuming and audiences skipping trailers, with ...

After announcing it would be extending its pre-show ads in June, AMC received extreme backlash and has now changed ...

Last month AMC theaters added a disclaimer to its website, telling patrons the movie would start ‘25-30 minutes after ...

The deal, announced in early June, will see AMC Entertainment place ads in the “platinum spot,” the highly coveted period immediately preceding a movie’s start.

The deal, announced in early June, will see AMC Entertainment place ads in the “platinum spot,” the highly coveted period immediately preceding a movie’s start.