Meta's boosted forecast reflects its push to improve advertiser returns by using AI and automation to optimise ad delivery ...

The guidance follows Zuckerberg’s Q2 2025 earnings call remarks that AI updates boosted ad conversions by about 5% on ...

AI investments paid off for Meta's ad business this quarter. "On advertising, the strong performance this quarter is largely ...

Meta Platforms forecast third-quarter revenue well above analysts' estimates on Wednesday, as artificial intelligence once ...

The California-based firm posted a 36% YoY jump in Q2 net profit to $18.3 billion, with revenue up 22% to $47.5 billion—both ...

Investors looking to buy potential AI winners trading at attractive valuations should consider taking a closer look at these ...

Meta Platforms forecast third-quarter revenue well above Wall Street estimates on Wednesday, as artificial intelligence ...

"The last thing we need is to have algorithms designed to maximize revenue driving LLM output and interactions," Cuban wrote ...

For instance, AI-driven audience targeting has demonstrated a 30% increase in ad performance and a 25% reduction in costs. The result? Less waste, higher-quality traffic and more efficient spend.

Facebook is asking users for access to their phone’s camera roll to automatically suggest AI-edited versions of their photos — including ones that haven’t been uploaded to Facebook yet.