Some were asked to choose a search engine, while others were paid $10 to switch to Bing. Only 1.1% of Google users voluntarily changed their default when given the choice.

In a March 2025 analysis, Google users who encountered an AI summary were less likely to click on links to other websites ...

Alphabet’s GOOGL Google continues to dominate the Search business, handling over 5 trillion queries annually, as per Semrush.

Microsoft's latest move to convince Bing users to stop switching to Google Chrome includes a new comparison banner promoting the perks of using the default Windows browser.