Swedish home furnishings retailer IKEA is taking a "huge shift" in its India growth strategy by deciding to set up compact stores in smaller cities with a view to become more accessible to ...

The company has launched its first Plan & Order Point (PaOP) in Bengaluru, a new format that acts as a dedicated customer ...

This is a shift in strategy to reach more customers ... Home delivery and pick-up options will be available. IKEA is also planning expansion in tier II cities. These compact stores will feature ...

Another area to look out for at Ikea as 2025 progresses is its growth in the resale space. In August, the retailer began trialling a dedicated resale website in Madrid and Oslo, intended to rival ...

Directions: Healthy & Sustainable Living, Climate, Nature & Circularity, and Fair & CaringIKEA Thailand announced its ...

IKEA is adapting its strategy for India with the introduction of smaller, more agile stores. These compact outlets, as small ...

EXCLUSIVE: Swedish homeware giant IKEA said it could help revive the British high street and was looking at more stores to serve its city-dwelling customers.

Courtesy of Jeong Jae-hun. IKEA, a global furniture brand, is actively implementing a marketing strategy using popup stores as it marks its 11th year in South Korea. The plan aims to enhance ...

Whether with €1 bulbs or 85 pence hot dogs, Ikea's knack for going against the grain has kept it in business for 82 years.

Earlier this year, Ikea bought up three former Homebase stores ... our three new stores mark a major step forward in our expansion plan, making it easier than ever for customers in these areas ...