McDonald's is losing some of its low-income customers, and it sounds like the fast food chain has a plan to get them back.

Americans ate 1 billion fewer meals at restaurants between January and March than they did the year before, according to data ...

McDonaldland had been absent from the brand's advertising for 22 years, but now it's back in a major campaign from ...

McDonald’s is undertaking a multi-year transformation aimed at improving the customer experience, strengthening loyalty ...

Deals helped bring back customers to McDonald's, but visits among low-income patrons dropped by double digits, CEO Chris ...

McDonald’s reported a more than 6 percent increase in global systemwide sales in the second quarter, according to the company ...

Hot products like a “Minecraft”-themed meal helped McDonald’s turn around its sagging sales in the second quarter. The ...

ANN DURBINUn enfoque en el valor, junto con productos populares como una comida temática de “Minecraft”, ayudó a McDonald’s a ...

McDonald’s sales have finally turned a corner, thanks in part to “A Minecraft Movie” meal deal that marked the chain’s ...

McDonald's has added many new items to the menu over the summer including the return of the Snack Wrap and Spicy McMuffins to ...

Higher sales in its latest quarter were propelled by lower-priced meals. Fast food had become too expensive for some ...