YouTube Shorts has reached a pivotal milestone—it’s revenue per watch-hour now matches that of regular long-form YouTube ...

The video platform featured many of its most high-profile creators on stage, including MrBeast, Sean Evans and iShowSpeed.

It’s been a busy week for YouTube!The company on Wednesday hosted its annual Brandcast event for advertisers in New York ...

A new joint initiative by the government of India and the entertainment industry seeks to communicate India's story and cultural assets to the world.

Listening to foreign opinion used to be a best practice among PD practitioners. We need to start listening again.

YouTube CEO Neal Mohan says revenue on YouTube Shorts is growing and, when measured by one metric, is comparable to revenue generated by longer videos on the main YouTube service. Speaking at a ...

Monetization from "Shorts" on YouTube has gone up as a result of more ad impression opportunities, AI-targeted placements, ...

The TikTok-style short-form video platform saw a 20% increase in viewership in the first quarter of 2025 The post YouTube ...

YouTube Shorts has reached parity on revenue per watch-hour relative to core YouTube in the U.S. and other countries, CEO ...

World Screen Newsflash recaps some of the biggest news to emerge out of the IAB NewFronts and Upfronts week in New York City.

YouTube announced an expanded partnership with the NFL, new initiatives for content creators and brands and the expansion of its shoppable TV opportunities at BrandCast, its annual Upfront pitch to ...

YouTube strengthens its TV ad push with exclusive rights to stream the NFL’s 2025 Friday opener, new bingeable TV tools for ...