Welcome to the #7 edition of MarTech+ newsletter. Salesforce's Arundhati Bhattacharya emphasises that AI is the most powerful ...

Hershey, the maker of Reese's Peanut Butter Cups, has informed retailers about an upcoming price increase. The price increase ...

India's business landscape is shifting as family-run firms see a generational change. Dilip Piramal's VIP Industries sale highlights this trend, with younger heirs pursuing diverse passions beyond ...

Explore the evolution of marketing leadership from traditional tech stacks to trust stacks, focusing on building credibility in a digital landscape where consumer trust is crucial. Learn how CMOs can ...

In 1994, online advertising began with the first banner ad and the invention of cookies. Ad networks and search ads emerged ...

Fabindia’s chief of e-commerce, Arun Naikar, has stepped down after two years with the company. This marks his second stint at the brand, following a six-year tenure as head of e-commerce from 2014 to ...

Coder, an open-source AI model designed for software development, marking it as their most advanced coding tool. This launch occurs amidst growing competition among Chinese tech firms in the global AI ...

VML India, WPP's marketing transformation company, has appointed Dhruv Warrior as its new executive creative director.

Biocon Biologics has appointed Deepali Naair as the global head of brand and corporate communications. Naair, with three ...

UK retailers are calling for the reinstatement of tax-free shopping for tourists, highlighting potential £3.65 billion boost to spending and the loss of £1.5 billion since its abolition in 2021.

The old playbook is toast. As Indians increasingly lean on AI-related news and it becomes more embedded in brand ...

The Central Consumer Protection Authority (CCPA) has urged e-commerce platforms to conduct self-audits to identify and ...